This past year, we’ve had the best time celebrating our 190th anniversary as America’s Oldest Brewery. From commemorative packaging and limited-edition beers to special promotions and events, we have loved marking this milestone with our loyal fans, and the fun doesn’t stop there! Earlier this month, we announced our partnership with Hershey’s, America’s most beloved […]
D.G. Yuengling & Son, Inc. (Pottsville, Pennsylvania) has officially announced that its highly coveted Oktoberfest will begin its Seasonal Release in late August 2019. Yuengling Oktoberfest Returns with a New Look
It may be the tastiest innovation since a former Hershey employee married peanut butter and chocolate to create Reese’s cups: The iconic candymaker is teaming with Yuengling to brew Chocolate Porter. Time for a tall, cold (chocolate) one: This Yuengling beer’s secret ingredient is Hershey
On September 13, we joined our brand ambassador Aaron Nola at an event where we donated $5,000 to Philabundance. Philabundance is a proud member of Feeding America, a nationwide network of food banks leading the fight against hunger. With September marking Hunger Action Month, we wanted to support Aaron’s most beloved local organization. At this […]
As Yuengling’s 6th generation, the brewery’s first all-female generation, we recognize that we have an opportunity to lead by example and influence the next generations of brewers. Growing up in the beer business, we’ve had t he chance to build knowledge and hone skills that have been passed down from generation […]
Oktoberfest refresh marks continued celebrations for America’s Oldest Brewery’s 190th anniversary Thursday, August 22, 2019 — D.G. Yuengling & Son, Inc., America’s Oldest Brewery®, continues to celebrate its milestone 190th anniversary with the debut of a brand new design and packaging for their beloved Oktoberfest beer. Yuengling’s highly coveted seasonal Oktoberfest is back on shelves with […]
Pottsville, Pennsylvania has always been a significant place in our family’s history. In 1829, David G. Yuengling traveled from Wuerttemberg, Germany to Pottsville determined to build a legacy for his family. That legacy is America’s Oldest Brewery. Our family has continuously owned and operated Yuengling Brewery for the past 190 years. Despite several hardships, including […]
This year has been one of the most exciting years for the brewery – we’ve introduced several new products, experiences and events to celebrate our 190th anniversary and show appreciation to our loyal fans. In addition to our fans, we owe much of our success to our surrounding communities who have supported the brewery and […]
Every May, we strive to honor and show appreciation to the American heroes who have made ultimate sacrifices for our country. To maximize our impact, we partner with amazing organizations who share the same commitment as us and advance programs that benefit military members, veterans and their families. This year, we are grateful to celebrate […]
On Saturday, April 27th, we held our 7th annual Yuengling Light Lager Jogger 5k Walk and Run, which drew thousands of fans near and far. The Light Lager Jogger is the only race to start and finish at America’s Oldest Brewery and has become a tradition enjoyed by many in our Pottsville community. On Thursday […]
Since January, we’ve been celebrating the brewery’s 190th anniversary of continued brewing and expertise. On April 4th, we continued our anniversary festivities and hosted Yuengling’s 190th Anniversary Celebration event. Media attendees, fans and employees enjoyed a one-of-a-kind experience during a beautiful afternoon at our Pottsville brewery. We invited friends, family, employees and fans – to […]
Watch as Jen and Wendy Yuengling talk about Yuengling Brewery’s 190th anniversary
You must be of legal drinking age to enter.
Enjoy Responsibly. © 2025 D.G. Yuengling & Son, Inc. Pottsville, PA 17901
